Floral Ginger Beer

Case study

Case study

Case study

Case study

Case study

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Project Overview

Floral Ginger Beer

Alcyons is a floral ginger beer inspired by the Atlantic coast of Guéthary, in the French Basque Country.


Drawing from the landscape surrounding Les Alcyons beach, the identity explores notions of freshness, openness and freedom.


Hydrangeas, a characteristic flower of the region, became the starting point for a series of delicate botanical illustrations, reflecting the floral notes of the beverage.


A restrained monochromatic palette evokes sea mist, mineral textures and coastal light, while the typography brings a sense of elegance and precision. Across the packaging, generous white space and subtle details create a visual language that feels contemporary, refined and effortlessly premium.


The identity positions Alcyons as a sophisticated alternative to traditional soft drinks, translating the atmosphere of the Basque coastline into a calm and memorable brand experience.

Client

ALCYONS

Services

Brand Identity

Year

2026

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